InsTech London - insurance & innovation with Matthew Grant

Graham Elliott CEO & Founder Azur Underwriting (37)

July 21, 2019

Graham Elliott describes Azur as a "Managing Digital Agency" (MDA). He founded the business in 2015, providing High Net Worth insurance for clients of UK brokers, in partnership with AIG.

Matthew Grant and Graham talk about the challenges of becoming a full digital insurer and other topics such as offering quotes based on only 5 questions, sources of data and the role of brokers.  

You can learn more about Azur at

And find out what we are up to at InsTech London at

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